ABOUT

At the Sunrise Side Music Festival, we believe live music is more than entertainment—it’s a reset button.

It’s the feeling you get when the crowd sings back. The hush before the first lyric. The spark of discovering an artist you’ve never heard before and immediately needing to text someone about it. It’s being outside, looking up, and realizing you’re fully present.

Sunrise Side was built for those moments.

We set out to create a festival that feels bright, welcoming, and connected—where great music and great community share the main stage. Our lineup is curated with intention: a mix of emerging artists, regional standouts, and can’t-miss performances that make the weekend feel like a journey from set to set. No matter your taste, there’s a strong chance you’ll leave with a new favorite.

But what truly defines Sunrise Side is the atmosphere. We want this to feel like a place you can settle into—where you can dance hard up front, hang back with your friends, or wander between vendors and surprises. We’re building a festival experience that’s easy to navigate and built with care, including spaces to recharge, food and drink options that go beyond the basics, and experiences that celebrate the local community.

Our values show up in the small things and the big ones:

• Community-first energy — friendly, inclusive, and respectful

• Artist-forward production — great sound, great sightlines, and performances that shine

• Local partnerships — spotlighting regional food, drink, and makers whenever possible

• A culture of care — clear expectations, supportive staff, and a safe environment

Whether this is your first festival or your favorite kind of weekend, Sunrise Side is here to remind you what it feels like to be part of something—together.

So bring the group chat. Bring your dancing shoes. Bring your curiosity.
The Sunrise Side Music Festival, let’s make memories in the music—and carry them home.

LOCATION

​The festival is hosted on the grounds of Lost Lake Woods Club which is an incredible private community that opens its doors to the public each year for the Sunrise Side Music Festival.  The community currently features over 500 homes and a total membership of approximately 800 who have access to:

• Fantastic Hunting and Fishing Opportunities 

• An Archery Range

• A Rifle Range

• A Skeet and Trap Range

• Tennis Courts

• Horse Stables

• Beach and Playground & Lakeside Pavilion

• Twenty Miles of Snowmobiling and ATV Trails

• Cross-country Skiing

Take advantage of this opportunity to learn more about the community as you enjoy off the charts entertainment!

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